Building a brand and creating content simultaneously was a big challenge in developing this e-learning startup. Through 18 months of design and content development with a learning management system (LMS) the Wider Thinking platform launched. The circles motif was adapted throughout the learning experience as a way-finding system, content holder for slides and gifs, bookends for films and finally web and other marketing collateral. We had to deliver hundreds of still and moving assets, including 23 bespoke films and 20 featured case studies.

Wider Thinking|Brand film

Wider Thinking|Platform promo

Content example|Prosperity beyond numbers

All rights reserved 2021